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You Have Our Permission To STOP Slashing Prices, STOP Fearing the Economy, and START Growing Your Profits!

Introducing the Marketing for Profit Workshop Series 2012

There are business people today – in every sector of the economy – who are quite literally choosing not to be part of “the recession”.

While others are battening down the hatches, running for cover or giving up altogether, they are ploughing ahead converting hungry prospects into paying customers as if they’ve never heard the word “downturn”.

Whether you want to start growing, boost your already successful business, or turbo charge your growth these workshop are for you.

Discover now to maximise your profits, boost sales and create loyal dedicated customers

Over the course of 6 half-day workshops, beginning on March 13th, you’ll discover the keys to unlock the hidden revenue and profit opportunities in your business.  Marketing strategies and techniques that will empower you to:

• Increase your lead generation success
• Maximise conversions from enquiry to sale
• Charge what you are really worth!
• Keep your clients loyal to you, and spending money, for longer
• Achieve profitable growth
• Shut out your competition, whilst charging more than they do!

Places on this course are strictly limited, so to guarantee your place contact us here or call us on 01933 373000 now!

Don’t put this off – it might be the one thing that helps you survive and thrive in 2012!

These workshops aren’t just about theory, or fanciful marketing ideas that look great on paper … they’re about marketing that works.

Specifically, they’re about marketing that works for you.

Over the course of the workshops, we’ll help you adapt the proven principles you’ll learn to perfectly fit your business, and your customers.

These workshops are perfect for you if you are:

Just starting out in business - These workshops will give you vital skills and knowledge that will allow you to get profitable faster.

You’ll develop systems and processes to find leads fast, and convert them (ethically and honestly) into eager customers.

Already established, but struggling to get ahead - If your business is already up and running, but sales and profits are languishing, customers are in decline and you believe your lack of success doesn’t truly reflect all the hard work you’re putting in, we’ll show you how to get the results you deserve.

Already established, and looking to get even better results – These workshops aren’t just about turning failed (or no) marketing around.  Even if you’re doing well right now, there will be unconverted sales left on the table that you should be winning.  We’ll show you how to squeeze those extra percentages for even bigger profits.

Working for somebody else - Great marketing isn’t just down to business owners and managers.  Whether you run a department, or you just want to help drive your company forward, these workshops will give you inspiring ideas and practical actions to take back to the office – and wow your boss with!

Plus you’ll get an invaluable opportunity to mix with other business owners just like you … people who face the same challenges and obstacles, and who’ve experienced the successes you aspire to.

In an interactive and dynamic environment you’ll swap success stories and put your business marketing “under the microscope”, inspiring each other on your way to achieving your goals.

6 Steps to Amazingly Successful Marketing

Each of the 6 half-day workshop has been carefully structured to give you the knowledge and techniques you need to get your marketing working:

Workshop 1 (Tuesday March 13th) - Marketing Foundations & Lead Generation Part 1 – You'll cover key concepts for business growth, and learn how to get better results from lead generating strategies such as Direct Mail, Advertising, Websites, Email Broadcasting, Brochures, Flyers and more (plus you'll get quick-win business generation ideas to get you up and running from day 1)
 
Workshop 2 (Tuesday March 27th) - Lead Generation Part 2 – Building on the first workshop with more lead generation strategies such as creating Referral Systems, running successful Exhibitions and Events, creating and using powerful Offers including Packaged Information strategies to dramatically increase your lead flows. Plus, how to write great copy and develop your Unique Selling Proposition.
 
Workshop 3 (Tuesday April 24th) - Online Marketing – Everything you need to know to get started (and successful) with Online Marketing - Google AdWords, Pay Per Click advertising, Search Engine Optimisation basics and Email Broadcasting. Plus, we'll give you the truth about Social Media and why it's a massive waste of time for many (but not all) businesses (could it be for yours?).
 
Workshop 4 (Tuesday May 22nd) - Your Sales Process, Prospect Conversion and Client Nurturing Systems – You'll put your sales process and conversion systems under the microscope, identify opportunities for cutting waste and improving conversion rates. You'll discover how to create an effective system for handling leads, how to create compelling "collateral" (your emails, sales letters, quotes and proposals).

You'll also learn how to create and run a "prospect nurturing system" to potentially double your conversion rates, and how to build a client nurturing system to maximise revenue and profitability from your most valuable asset - your existing clients.
 
Workshop 5 (Tuesday June 19th) - Creating a Great Website – Discover how to turn your Website into a significant asset for your business.  Discover how to correctly structure your navigation, learn the secrets of creating compelling landing pages, with effective calls to action and how to create powerful selling content.

You'll learn how to maximise lead flow, create a valuable "credibility" builder for your business, and to educate and inspire clients and prospects alike.
 
Workshop 6 (Tuesday July 17th) - Advanced Search Engine Marketing Strategies & Creating a Marketing Machine – In the final workshop you'll discover advanced techniques to get your Online Marketing firing on all cylinders. You'll learn about advanced Search Engine Marketing techniques, building on what you have learnt in workshops 3 and 5. 

And we'll show you pull it all together - integrating lead generation, with your sales process and prospect conversion system, your online and offline marketing and your client nurturing plans to create a powerful Marketing Machine for your business.

Book Your Place Now!

When you book all 6 workshops, you’ll pay just £985 + VAT.  That’s 6 for the price of 5 (saving you £197 + VAT) … and a complete master class in marketing for less money than most businesses are wasting in ineffective marketing right now!

And as an added bonus, when you book all 6 workshops before close of play February 29th, you’ll get them at the special Early Bird Price of just £885 + VAT – saving you an extra £100 + VAT.

To make your booking, or to find out more, contact us here or call us now on 01933 373000.  Places will be on a strictly first come, first served basis, so act now!

Location & Times
 

These workshops will be conducted in the Training Room at our offices in Wellingborough (near Northampton). Each workshop begins at 9.30am and will finish at 1.00pm.
 
Road Access - Centrally located with good road access from the M1, M6, A14 and A1.
 
Trains - Wellingborough station is located on the fast Midland Mainline train service for easy access from central London (St Pancras), Luton and Derby, Nottingham, Leicester, Sheffield and many other stations.
 
Air Travel - The nearest and most convenient airport is Luton. Birmingham, East Midlands and Stansted airports are also within reasonable travel distance.

“I have to say that was one of the best presentations we have ever had – this is not just my view but that of our regular attendees as well – and I spoke to all of them. There was some really interesting stuff there that any size of business can put to good use.”

Gavin Elliot, Institute of Directors, Sussex

“I have been working for years with one of the of the most powerful and yet tough to pull off concepts: the development of a Unique Selling Proposition (USP).

Haydn Rowe presented a process that enabled me to not only create my USP, but to test it against criteria that makes it both powerful and lasting. I really enjoyed the presentation and took lots of notes”

Michael Basch, Co-founder, Federal Express

“Perfectly pitched, whatever your level of expertise, with clear and logical steps to follow for those needing to structure their sales and marketing function. We consider ourselves to be focussed and knowledgeable about marketing. However Haydn Rowe provoked thought and suggested ways that opened my eyes to new opportunities.”

Richard Watters, A Quick Sale Limited, Vistage Member

“Thank you for talking to Vistage 18 yesterday. Thought you might like to know that the group thoroughly enjoyed your talk!”

Sheila Moffitt, VA to Richard Bosworth, Vistage Chairman

"I've been to many business-improvement seminars over the years, and I can thoroughly recommend Results Corporation's seminar over some I have been to that have cost over £1,000! Chris was a great presenter and gave me several really good ideas on how to boost our business through referrals, repeat business, generating leads, etc. I got back from the seminar and have immediately put three of his ideas into practice at no cost to the business (except maybe 5 minutes of my time!)."

Philip Chantry, Joint Managing Director - Hilite Limited

"I found all the info to be relevant and being the first event of it's kind I have attended I'm sure to be following the 'trend'. Your presentation and the environment was spot on and what a chance to network with like-minded business individuals! Wow! 10/10"

Mr R D Capone, Company Director - Goldie Horns